ASSESSING THE IMPACT OF ARTIFICIAL INTELLIGENCE ON NEWS GATHERING, REPORTING, AND JOURNALIST ROLES: A CASE STUDY OF FAIRTALK COMMUNICATIONS IN ZIMBABWE
The rapid advancement of Artificial Intelligence (AI) has significantly transformed the journalism industry, impacting how news is gathered, reported, and disseminated. This research explores the role of AI in journalism, focusing on the case study of Fairtalk Communications, which operates Breeze FM, Skyz Metro FM and KeYona TV. The research examines the use of AI in collecting and processing information, generating and publishing news content, and its impact on the tasks, skills, and ethical standards of journalists.
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